“Mentoring is a brain to pick, an ear to listen, and a push in the right direction.” — John Crosby The opportunity to learn from a mentor can do more for a small business owner than any course, educational program, or degree. Being a mentee means you get the benefit of first-hand experience, without having to […]
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It’s all very well to grow your business by generating new leads but if you can’t convert enough of them into customers then you’ll waste a lot of money on marketing. The higher your sales conversion rate, the higher your return on your investment in marketing. Here are 5 simple ways to increase the rate […]
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In our last blog we talked about the importance of key performance indicators (KPIs) to help grow your numbers. Of course the measures themselves are pointless if there is never any discussion about them. Here’s a simple and highly effective way to link those KPIs with a reporting and accountability framework. First make sure […]
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