“Mentoring is a brain to pick, an ear to listen, and a push in the right direction.” — John Crosby The opportunity to learn from a mentor can do more for a small business owner than any course, educational program, or degree. Being a mentee means you get the benefit of first-hand experience, without having to […]
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I’m sure you’ve heard about the need to work ‘on’ your business as well as working ‘in’ your business. But have you ever stopped to think what exactly you should be doing? First some practical distinctions to compare working ‘on’ and working ‘in’. Working ‘On’ Your business (Essentially Planning) Working ‘In’ your business […]
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Or does one unlock the other? Robert Waldinger, a psychiatrist and professor at Harvard Medical School refers to perhaps the longest study of adult life in this TED talk. In just under 13 minutes you can hear how a study of over 700 men from 1938 until today has tracked what makes us more happy, […]
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If you could define what success looks like for you in your business what would you say? Is your definition measurable? Will you know when you’ve got there and can you measure your progress along the way? Here are some suggestions to help you get your definition really clear: Work out what is most […]
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It’s all very well to grow your business by generating new leads but if you can’t convert enough of them into customers then you’ll waste a lot of money on marketing. The higher your sales conversion rate, the higher your return on your investment in marketing. Here are 5 simple ways to increase the rate […]
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In our last blog we talked about the importance of key performance indicators (KPIs) to help grow your numbers. Of course the measures themselves are pointless if there is never any discussion about them. Here’s a simple and highly effective way to link those KPIs with a reporting and accountability framework. First make sure […]
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