Business Coach, Mentor or Advisor? - Bizdom Business Coaching Hawkes Bay



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It’s the perfect storm: the ongoing threat of COVID-19 converging with seasonal influenza. Not only can these illnesses wreak havoc on people’s health, but they can also impact your business. One study found that employees who come to work sick cost employers twice as much in productivity losses than employees who stay home. And while many […]

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Business Coach, Mentor or Advisor?

You’ve decided you need a Business Coach. Congratulations! You are already well on your way when you make that first tricky decision that a little bit of help from someone is actually what you need.

Maybe you are stuck or struggling to push through a particular challenge in your business. You’ve possibly got to the point where you realise that someone with a bit more knowledgeable, skills or experience in a particular area you are currently lacking will help get you over this hurdle.

So what sort of help do you need?

How to choose

Whether you’re just getting started in business or you’re up and running with a full team, having someone to go to for advice can be invaluable. They might help you see things differently and gain perspective. They can also help you grow, not only as a business, but also as a person.


A mentor is someone who has decided to give back by offering their support and guidance for free. Mentors have a great amount of experience, either in business or in a business-related subject.

Choose a mentor you trust that has the kind of expertise you want to learn from. A potential mentor can be someone you know or someone outside your industry or region. Finding a mentor that is a bit different from you and your business may help you gain a new perspective.

If you are ready to get started with a mentor, Business Mentors New Zealand offers programmes for small to medium businesses.

Business Mentors(external link) — Business Mentors New Zealand


If you’re feeling a bit stuck, a coach can offer specialised skills and advice in areas like management, strategy and operations. A coach will come in with fresh eyes and ask the questions most are afraid to ask. Based on what they learn, a good coach will make suggestions and help you form a game plan to reach your goals.

A business coach won’t do the actual work – that’s up to you and your team. What they can do is hold you accountable by checking in with you regularly and offering guidance to keep you on track.

This is an area we work in with many of our clients either through one-on-one coaching or group coaching as can be seen with our ‘Planning for Success’ Quarterly Workshops.


An advisor is often a specialist in a particular subject, like tax, accounting or law. They may be brought on for a specific period of time. An advisor can act as an external, or sometimes internal, member of your team.

An advisor can help you with a particular challenge or issue. They will give advice and recommendations based on their professional expertise or experience dealing with a similar situation. Some advisors will help you make the changes they recommend, while others may only give you guidance.

Our team at Bizdom operate as your trusted advisors particularly in the area of tax and accounting plus we can also connect you with equality people in other areas needed.

What Next?

Contact us and we can book you in for a Complimentary Review Meeting to map out the right type of support and programme that will help you achieve the success you are looking for with your business.

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